Work / Campaigns & Key Visuals
American Heart Foundation
pitch
Type held completely still so the photography does the emotional work; legibility as the brief.
Client
AHA (pitch)
Role
Campaign pitch — KV routes, social
Year
2025
Industry
Non-profit & public sector
Category
Campaigns & Key Visuals
Deliverables
6 KV routes · Social
At a glance
What I didThe project in motion — a presentation board of the key pieces
In motion
Key-visual routes (pitch)
What I didConcept and design of each route
In context
Route 1
Route 2
Route 3
Route 4
Route 5
Route 6
In the real world
What I didHow the work appears where it's used
Assets
Social posts