Client
Thea Pâtisserie
Role
Identity, menus, labels, print
Year
2021–25
Industry
Food & beverage
Category
Print, Decks & Editorial
Deliverables
Logo · Seasonal menus · Labels · Print collateral
One watercolour language stretched across a whole calendar — Diwali, Holi, mango season — without becoming a different brand.
In this project: At a glance · Diwali stickers 2026 · Seasonal labels · Menus · Print collateral · Process
At a glance
What I didThe project in motion — a presentation board of the key pieces
In motion
Diwali stickers 2026
What I didFestive gift tag and seven product stickers
In context
Seasonal labels
What I didLabel design
In context
Menus
What I didMenu design (regular and seasonal)
In context
Print collateral
What I didCare cards, tags, letterpad, pamphlets and thank-you cards
In context
Process
What I didConstruction, sketches and explorations